Persuasive Essay

Case IH Rocks!

By Cort Witt

Case International is the most outstanding and remarkable tractor company around.  There’s a saying that goes “If it aint red it stays in the shed” or another one is “Once you go red you’ll never go back”.  Both these statements are factual.  Case IH is one of the most popular tractor brands in the world so therefore, it is the best.

Case IH is made up of many companies which proves how there is strength in numbers.  In the year 1984, J. I. Case and International Harvester merged to form Case IH.  Yes, there were a few other companies involved in the merger like Farmall.  In the years after the merger, Case IH began to grown, just like it still is growing today.  Another huge merger that took place was in 2010 when Ford New Holland merged with Case IH to form Case New Holland (CNH).  That company now is in high demand and growing like crazy.  If New Holland was willing to give up it’s independence and join Case IH, it must be pretty great.  Everybody should at least try one piece of Case IH equipment and you will see how amazing it is.

If you are a John Deere person, you need to branch out of your small little world.  There are so many great advantages with Case IH unlike John Deere.  The people that put John Deere equipment together are extremely lazy and don’t really know what they are doing.  I know this from experience using all colors of equipment.  Yes, I know everything will break down at some point but every time we touch any piece of John Deere equipment it breaks down.  Also, Case IH is significantly cheaper than John Deere.  When you buy a piece of John Deere equipment, you are basically just paying more for the green paint because the higher price sure isn’t because it’s quality!

A sales technique of the dealerships is to push their customers to continue to buy all the same color or tractor and of course they want it to be their color.  Well don’t listen to them!  Farmers can have any color they want as long as it’s not green!  I strongly discourage green as I have stated before.  The people at the Case IH dealer in Willmar are not pushy at all and that is why I love to be in that environment.  Everybody should at least demo one piece of Case IH equipment and see how well you will like it.  Even if your neighbors get mad about you changing colors, it’s ok.  The only people you need to please is yourself and God.

Case IH is an absolutely huge company.  They have stores all over the world.  There are 4,000 dealers spread out between 160 different countries.  Now that’s one large company!  They also make very successful products like the quad-trac which is one of a kind.  If Case IH wasn't quality, then other companies wouldn’t want to merge with them now would they?

Everybody needs to try at least one piece of Case IH equipment.  Now I am not saying that you need to convert to all red but that would be O.K. if you really wanted to!  Once you go red you’ll never go back!